Built for dental practices that refuse to plateau
Every dollar of marketing spend should return measurable collections. Our client data proves it does, consistently, across specialties and markets nationwide.
marketing investment
served nationwide
for our clients
rate increase
SEO that ranks your practice where patients are searching
Every package includes technical SEO auditing, on-page optimization, Google Business Profile management, content strategy, and monthly reporting. No long-term contracts. Results within 90 days or we adjust at no cost.
Foundation-level dental SEO for single-location practices ready to build a consistent organic presence and rank for core local keywords.
- Technical SEO site audit and fixes
- Google Business Profile optimization
- 8 target keyword clusters
- 2 SEO-optimized blog posts per month
- Monthly analytics and ranking report
- Local citation building (30 directories)
- Competitor gap analysis
- Content siloing and internal link architecture
Comprehensive dental SEO and content marketing for practices targeting implant, cosmetic, and high-value case keywords in competitive markets.
- Everything in Essentials
- 15 target keyword clusters
- 4 long-form blog posts per month
- Competitor gap analysis
- Content siloing and internal link architecture
- Schema markup (FAQ, Service, LocalBusiness)
- Review generation strategy
- Bi-weekly strategy calls
Enterprise-grade dental SEO for multi-location practices and DSOs that need dominant market share across multiple cities and service lines.
- Everything in Standard
- 25+ target keyword clusters
- 8 long-form blog posts per month
- Video SEO optimization
- Dedicated SEO strategist
- Custom landing pages for each service
- Weekly strategy calls
- Conversion rate optimization (CRO)
All packages include a 30-day onboarding sprint with full technical audit. Need a custom scope? Talk to our team. Download our full pricing breakdown: CMC Pricing Guide.
Google Ads and Meta campaigns that fill your chairs this month
Our dental PPC management turns ad spend into scheduled appointments. We manage Google Ads, Facebook and Instagram Ads, and TikTok Ads for dentists who need a predictable, measurable patient pipeline starting within 30 days.
Full-service dental advertising management across your choice of any two channels. Includes campaign strategy, creative development, audience targeting, A/B testing, conversion tracking, retargeting, and bi-weekly performance reviews. We manage up to $15,000 in monthly ad spend within the base fee.
Choose any 2 channels included in base price
- Bi-weekly strategy meetings with stats review, performance analysis, and call review
- CRM access with $200 monthly credits included
- Voice AI agent access for automated call handling (usage-based after credits)
- Unlimited landing pages designed and deployed for every campaign
- Full ad creative development, design, and copywriting
- Audience targeting, research, and lookalike modeling
- Campaign setup, optimization, and ongoing bid management
- A/B testing and iterative creative improvement
- Conversion tracking setup across all platforms
- Monthly performance reporting with actionable insights
- Retargeting campaigns to recapture lost visitors
Ad spend paid directly to Google/Meta/TikTok by client. CMC invoices management fee separately.
The full-stack dental growth engine in one package
Combine organic search dominance with immediate paid patient acquisition. SEO keywords inform ad targeting. Ad data refines content strategy. One unified system, one team, one monthly investment.
Everything your practice needs to grow
This is our most popular dental marketing package because it delivers both long-term organic growth and same-week patient flow. You get a 300+ page SEO-optimized website, 15 monthly blog posts, full Google Ads and Meta campaign management, $200 in CRM credits, Voice AI access, unlimited landing pages, and bi-weekly strategy sessions. Everything runs on one integrated platform.
- 300+ page SEO-optimized website on Framer
- 15 blog posts per month
- 1 backlink per month
- 1 Google Business Profile post per month
- Full technical SEO and local SEO optimization
- Mobile-responsive design with fast load speeds
- Manage 2 ad channels (Google, Meta, or TikTok)
- Up to $15,000/mo ad spend management (15% fee over $15K)
- Bi-weekly strategy meetings
- Unlimited landing pages
- Full ad creative, optimization, and retargeting
- $200 CRM credits included monthly
- Voice AI agent access
- Unified reporting across SEO and Ads
- Integrated strategy (SEO keywords inform ad targeting)
Website must be hosted on our Framer plan. 12-month path to full website ownership or upfront purchase available. Talk to our team about website ownership options.
Stop losing patients between the click and the chair
Dental leads decay fast. 78% of high-ticket cases never book on the first visit. Our appointment setting solutions handle inbound calls, outbound follow-ups, and after-hours inquiries so every lead gets worked and every chair gets filled.
A trained, dedicated sales appointment setter who handles inbound calls, books appointments, follows up with leads, and manages your entire patient pipeline. Includes AI-powered CRM access, automated follow-up sequences, call recording, quality monitoring, and bi-weekly strategy meetings.
- 1 trained human sales appointment setter
- Inbound call handling and appointment booking
- AI Sales CRM access and lead tracking
- Automated sales follow-up sequences
- Daily performance reports
- Bi-weekly strategy meetings
- Script training and ongoing coaching
- Call recording and quality monitoring
High call volume practices, offices needing overflow support, and practices wanting a human touch for high-value implant and cosmetic cases. Add additional setters at $3,000/month each.
An AI-powered voice agent that answers calls 24/7, books appointments automatically, handles after-hours inquiries, captures missed calls, sends SMS follow-ups, and integrates directly into your CRM. Base fee covers platform access; usage fees charged per minute based on volume.
- 24/7 AI phone answering, no missed calls
- Automatic appointment booking
- After-hours call handling
- Missed call capture and callback
- SMS follow-up automation
- Full CRM integration
- Call transcripts and recordings
- Monthly usage reports
Small to mid-sized practices, after-hours coverage, budget-conscious offices, and front desk overflow. Included with Paid Ads and SEO + Ads Combo packages ($200 credits apply first, then pay-per-use overage).
Dominate every market your practice operates in
Each location gets its own 300+ page SEO-optimized website, dedicated blog content, local citation building, and individual performance tracking. Unified strategy, shared CRM, streamlined management.
300+ page SEO-optimized site on Framer, one per location with unique local content and service pages.
15 blog posts per month per location. 1 backlink per month per location. 1 GBP post per month per location.
$200 CRM credits per location (Premium only). Shared CRM across all locations. Individual tracking and reporting.
Custom pricing for dental service organizations
Volume discounts beyond standard multi-location pricing. Dedicated account manager, custom reporting dashboards, white-label options, centralized billing, priority support, and custom integrations.
Request DSO QuoteAll locations must be hosted on our Framer plan. Same 12-month path to website ownership applies, or upfront purchase option available. Large unified website option (one site covering all locations) quoted separately.
Compare every dental marketing package at a glance
From SEO foundations to full-stack growth systems with appointment setting, every service is designed to increase collections, case acceptance, and patient lifetime value for dental practices.
| Feature | SEO Essentials | SEO Standard | SEO Premium | Paid Ads | SEO + Ads Combo |
|---|---|---|---|---|---|
| Monthly Price | $750 | $1,000 | $1,500 | $1,500 | $2,500 |
| Minimum Contract | 6 months | 6 months | 6 months | 90 days | 6 months |
| 300+ Page Website | Client's existing site | Yes | Yes (Premium) | Not included | Yes |
| Blog Posts / Month | 10 | 15 | 15 | -- | 15 |
| Backlinks / Month | 1 | 1 | 1 | -- | 1 |
| GBP Posts / Month | 1 | 1 | 1 | -- | 1 |
| Technical SEO | Basic (limited) | Full | Full | -- | Full |
| Local SEO + Citations | Yes | Yes | Yes | -- | Yes |
| CRM Credits Included | Pay-per-use | Pay-per-use | $200/mo | $200/mo | $200/mo |
| Ad Management (2 Channels) | -- | -- | -- | Yes | Yes |
| Ad Spend Covered in Base | -- | -- | -- | Up to $15K | Up to $15K |
| Unlimited Landing Pages | -- | -- | -- | Yes | Yes |
| Voice AI Agent Access | -- | -- | -- | Yes | Yes |
| Strategy Meetings | Monthly reporting | Monthly reporting | Priority support | Bi-weekly | Bi-weekly |
| 3D Animations + Premium Design | -- | -- | Yes | -- | -- |
| Unified SEO + Ads Reporting | -- | -- | -- | -- | Yes |
| Get Started | Get Started | Get Started | Get Started | Get Started |
All SEO packages require a 6-month minimum commitment with 30-day cancellation notice. Paid Ads requires a 90-day minimum. Website ownership transfers after 12 months or can be purchased upfront. Schedule a call to discuss which package fits your practice.
Four steps from stalled growth to predictable collections
Every engagement follows the same proven framework. We diagnose your practice, build the infrastructure, launch campaigns, and optimize continuously until your chairs are full and your collections are climbing.
Strategic Practice Audit
We start with a full diagnostic of your current marketing, website, SEO rankings, ad performance, call handling, and patient conversion pipeline. This reveals exactly where leads are leaking and revenue is being left on the table.
Full technical SEO crawl of your website. Google Business Profile audit and competitor gap analysis. Review of existing ad accounts and spend efficiency. Call recording review to assess front desk conversion. CRM and lead flow mapping to identify pipeline bottlenecks.
Build the Infrastructure
We build your 300+ page SEO-optimized website, configure your CRM automation, set up conversion tracking, create ad accounts, develop landing pages, and train your appointment setter or deploy Voice AI. Everything is built to convert before a single dollar of ad spend goes live.
300+ page website on Framer with service pages, location pages, and blog architecture. CRM automation with lead routing, SMS sequences, and follow-up triggers. Google Ads and Meta campaign structure with audience segmentation. Landing pages designed for implant, cosmetic, and emergency keywords. Appointment setter onboarding with scripts and objection-handling training.
Launch Campaigns
Campaigns go live across Google Ads, Meta, SEO content publishing, and outbound calling. Your appointment setter begins working leads from day one. We monitor performance hourly during the first week and optimize bids, copy, and targeting in real time.
Google Ads campaigns for dental implants, cosmetic dentistry, and emergency keywords. Meta retargeting campaigns to recapture website visitors. 15 blog posts published and indexed. Google Business Profile optimized and posting. Appointment setter making outbound calls to existing leads and new inquiries.
Optimize and Scale
Bi-weekly strategy meetings review every metric that matters: cost per lead, cost per acquisition, show rates, case acceptance, and collections. We continuously refine ad creative, keyword targeting, content strategy, and setter scripts based on real data, not guesswork.
Bi-weekly strategy calls with performance analytics and call reviews. A/B testing of ad creative, landing pages, and CTA messaging. Monthly SEO reporting with keyword ranking movement. Setter coaching based on call recordings and conversion data. Quarterly strategy refresh to align with practice goals and seasonal demand.
Real dental practices. Real revenue growth. Real proof.
Every case study represents a dental practice that came to us with stalled growth, leaking leads, or underperforming marketing. Here is what happened after partnering with Closing More Cases.
Adding $1.8M to the Bottom Line in 10 Months
Ponce Dental Studio was spending heavily on ads without proportional returns. We restructured their entire patient acquisition pipeline with appointment setting (10,000+ calls), CRM automation, optimized ad strategy, and conversion coaching for their team.
40% revenue increase
conversations
ad spend
cost per lead
400% Practice Growth in 30 Days
Aesthetic Implant Dentistry of Atlanta needed a predictable dental implant sales channel. We built their entire digital acquisition system from scratch and delivered explosive growth within the first month of launch.
appointments
multiplied
Tripled Implant Revenue, $1.1M in 3.5 Months
Pure Dental Health had strong clinical capabilities but was underperforming on patient acquisition and lead engagement. We deployed outbound call activity, CRM automation, and enhanced lead nurture sequences to triple their implant revenue.
revenue in 3.5 months
call activity
$1.5M in Full-Arch Sales, $1M+ in 103 Days
AIC needed aggressive patient acquisition for their full-arch implant practice. We built targeted campaigns, optimized their ad spend, and generated over one million dollars in revenue within the first 103 days of the engagement.
in 103 days
marketing ROAS
We are not a generic marketing agency. We only do dental.
Most marketing agencies treat dental like any other vertical. We were built from the ground up for dental practices, dental implant centers, cosmetic dentistry offices, and DSOs. That focus is why our clients outperform.
| Dimension | Generic Marketing Agency | Closing More Cases |
|---|---|---|
| Industry Focus | Serves restaurants, law firms, plumbers, dentists, anyone who pays | 100% dental. Every strategy, template, and playbook built for dental practices |
| Website | 5-10 page template site, generic stock photos, slow WordPress builds | 300+ page SEO-optimized Framer site with service pages, location pages, and blog architecture |
| SEO Content | 2-4 generic blog posts per month with recycled copy | 10-15 blog posts/month written for dental keywords, patient intent, and search volume |
| Lead Follow-Up | Sends leads to a form and hopes the front desk calls back | Trained appointment setters + AI Voice Agent that call, text, and book within minutes |
| Ad Management | Set-it-and-forget-it campaigns with monthly check-ins | Bi-weekly strategy meetings with call reviews, bid optimization, and creative testing |
| CRM | No CRM included, or basic system with no automation | AI-powered CRM with automated SMS sequences, lead scoring, and pipeline tracking |
| Reporting | Vanity metrics: impressions, clicks, reach | Revenue metrics: collections, case acceptance, cost per acquisition, show rates, ROAS |
| Results Timeline | "SEO takes 12-18 months" with no interim accountability | Paid campaigns live in 30 days. SEO traction within 90 days. Measurable revenue growth by month 3 |
Trusted by dental professionals who demand results
Closing More Cases completely transformed our patient acquisition. Their appointment setters made over 10,000 calls for us, and the results speak for themselves. We added $1.8 million to our bottom line in ten months. No other agency came close to delivering this kind of return.
We went from inconsistent lead flow to 400% growth in scheduled appointments within 30 days. Their team built a predictable implant sales channel that we can rely on month after month. The bi-weekly strategy calls keep everything dialed in and accountable.
CMC helped us generate over a million dollars in full-arch sales in just 103 days. The 300% increase in our marketing ROAS meant every dollar of ad spend was working harder. Their team understands dental at a level that generic agencies simply cannot match.